CATEGORY: Marketing musings

Complaints and how to deal with them…

Posted by Louise on 20 February, 2012

I have been lucky or unlucky enough, depends how you look at it, to deal with customer complaints for a number of restaurant companies. It”s not the easiest area to deal with, especially if like me, you are passionate about your brand and feel like you want to defend it to the death! Swords at […]

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Location, Location, Location…

Posted by Louise on 13 February, 2012

Where to start if you don”t have Kirstie and Phil on speed dial… Finding the right site for a new restaurant or any business for that matter, is critical! There is no set formula to what will and won”t work in any given location, so you need to focus on who you are actually targeting the restaurant […]

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Pet Peeves…

Posted by Louise on 7 February, 2012

  After suffering in silence for many years, experiencing in some instances, a complete lack of customer service in many of my local restaurants and retail outlets, I have decided to vent my frustrations here, listing my top ‘pet peeves’. Get these simple things right in your restaurant and your customers will love you for […]

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What is marketing?

Posted by admin on 26 January, 2012

A lot of people are confused by what marketing actually is, it is not the same as PR! I find a lot of people get the two things mixed up as every time I talk about marketing someone inevitably says “We have someone that handles our PR” so I thought I would set the record straight […]

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“We seek it here, we seek it there, we seek good marketing everywhere!”
If you are looking for an experienced marketing consultant specialising in the restaurant industry, offering unbiased, professional marketing advice or simply want a great blog to read, you have come to the right place…
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louise@louisehitch.co.uk

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